by Fearless | Newsworthy
By Bob Chiappardi Concrete Marketing today announced they have entered into a strategic partnership with The Fearless Group and SJD Media to create a new media buying and planning agency for the entertainment industry. The new agency will be called...
by Fearless | Newsworthy
By Jerry Judge Every few weeks there’s a lot of buzz about a big brand moving from one agency to another. A lot of things change when these moves happen—people get fired, favors get called in, pitches get pitched, CMOs make speeches about “changes of direction” and...
by Fearless | Newsworthy
By Steve McClellan Hard Rock International has selected New York-based agency The Fearless Group as its media-buying agency of record for 2015, the company confirmed Tuesday. Hard Rock said The Fearless Group will provide strategic analysis and implement advertising...
by Fearless | Newsworthy
“EVERYONE HAS A PLAN UNTIL THEY GET PUNCHED IN THE FACE.” Watch Jerry Judge and Teddy Goff have a lively discussion about fear in advertising. WHEN: THURSDAY, OCTOBER 2ND, 3PM WHERE: BB KING BLUES CLUB 237 W. 42ND STREET, NYC Prepare, plan, strategize. What...
by Fearless | Newsworthy
Peter Gibb is a partner and creative director at The Fearless Group in NYC. He began his career in the mail room at BBDO in London and went on to hold a number of senior creative roles at London agencies Abbott Mead Vickers, Leagas Delaney and Saatchi & Saatchi...
